Encyclopedia
Sponsorship
Sponsorship — the provision by a legal or physical person (the sponsor) of a contribution (in the form of providing property, results of intellectual activity, rendering services, performing works) to the activities of another legal or physical person (the sponsored party), on the condition that the sponsored party disseminates advertising about the sponsor and his goods1.
Federal Law No. 108-FZ of July 18, 1995, "On Advertising," dated July 18, 1995, as amended on July 18, 1995, Article 19 // RSZ RF. 1995. No. 30. Art. 2864. ↩