Encyclopedia

Audience size research


Audience size research — systematic collection, recording, organization, and analysis of data relating to the size and preferences of the audience of information resources whose audience size is subject to research, the media products, audiovisual works, and other publicly available information placed on them, as well as transmission (provision, distribution, access) of the results of such research1.

  1. Federal Law No. 149-FZ dated July 27, 2006 "On Information, Information Technologies and on Information Protection", as amended on July 1, 2021, Article 12.2, paragraph 2 // Official Gazette of the Russian Federation. 2006. No. 31. Page 3448. ↩