Encyclopedia

Marketing


Marketing is entrepreneurial activity that manages the promotion of goods and services from producer to consumer.

In addition, marketing refers to activities aimed at studying the current sales market

Source: of the Federal Tax Service of Russia dated February 20, 2006 No. MM-6-03/183@ "On the procedure for applying item 4 of paragraph 1 of Article 148 of the Code"

Marketing: a set of principles, methods and tools for managing enterprise activities in developing new products, selling goods, providing services, advertising and pricing based on comprehensive consideration of processes occurring on the market

Source: "GOST R 52104-2003.

National Standard of the Russian Federation. Resource Conservation. Terms and Definitions

(approved by the Decree of the State Standard of Russia dated 03.07.2-ст)

Laws with commentary

Codes and federal laws